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Best Practices for Advocacy

ACTION’s Best Practices for Advocacy guide documents twelve innovative tools, tactics, and strategies, proven successful by a diverse group of ACTION partners worldwide. It is our hope that these best practices will provide a model for replication on a global scale and usefully inform other advocacy initiatives aiming to increase political will to address TB and other vital global health issues.

Introduction: Types of Advocacy (418 KB)
Chapter 1:    Building Networks in New Countries (295 KB)
Chapter 2:    Advocacy Planning Techniques (195 KB)
Chapter 3:    International Leverage on Domestic Decisions (105 KB)
Chapter 4:    Decision Maker Visits to Endemic Countries (1.6 MB)
Chapter 5:    Cultivating Champions (2.6 MB)
Chapter 6:    Positive Donor Publicity (1.3 MB)
Chapter 7:    G8 Sherpa Outreach (1.3 MB)
Chapter 8:    Fair Share Info Gathering Process (645 KB)
Chapter 9:    TB Control Report Cards (1.3 MB)
Chapter 10:  Chapter 5: Monitoring Media Trends (239 KB)
Chapter 11:  Media Action Plans (275 KB)
Chapter 12:  Journalist Conference Calls (314 KB)

Download the complete Best Practices for Advocacy (13 MB)

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