Advocacy Tip of the Week
Know what is newsworthy.
Journalists likely will look for the following in determining whether or not your story is newsworthy:
- Is it local? If it is a national or global story, is there a local angle?
- Is it something that many people already care about?
- Is there important new information?
- Is it timely and have a sense of immediacy?
- Is there controversy or conflict?
- Is it different or unusual?
- Is it the first, the best or the biggest of something?
- Is it tied to an important date or anniversary?
- Does it involve a prominent person or organization?
- Is there an interesting visual image associated with it?
- Is it a human interest issue?
To acquire a 2008-2009 Advocacy Tips Calendar, click on the icon below...
